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Sachs Media Honored at 2020 ADDY Awards


Sachs Media Group was honored with several ADDY® Awards at the American Advertising Federation Tallahassee‘s 2020…

30 Seconds to Make Your Mark: Best Commercials from "The Big Game"


For me, the ads are always the best part of watching the Big Game. This…

5 Ways Companies Can Show Social Responsibility in the New Year


A new year, a new decade …  In 2020, many consumers are focused on reaching…

The Art of the Apology


This article was originally published in O’Dwyer’s Magazine’s Jan. 2020 Issue – O’Dwyer’s Guide to…

Best Florida Man Stories of 2019


In 2019, President Trump officially changed his primary residence to the Sunshine State, which led…

Dissecting the Karen Meme only to discover…


The first Karen meme I saw was shared by a meme-obsessed millennial, who in no…

The challenge of forgiveness, from a polling perspective


Each fall, in the weeks leading up to the Jewish holiday of Yom Kippur, I…

Public Relations: A View From the Inside Out


Authored by Blackwell Thomas In public relations, we work for the client. Their immediate wants,…

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