SCIC Offers Free Back-To-School Warranty Guide

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Consumers considering whether to buy an extended warranty for their important back-to-school purchases now have a convenient, free tool to help them make good choices. The Service Contract Industry Council (SCIC) is offering a simple and handy pocket buying guide with key questions that consumers should ask when considering a warranty.

The pocket buying guides can be downloaded free of charge from SCIC’s website. The cards are small enough to fit in a wallet so consumers can easily carry them into a store to review before making a final purchase decision.

“Electronic tools offer today’s students a level of access to information that couldn’t be imagined by kids just a generation ago,” said Tim Meenan, Executive Director of the SCIC. “Because of these advances, electronics are becoming necessities on parents’ back-to-school shopping lists.”

“Unfortunately, just because these educational tools are more sophisticated doesn’t mean our kids are any better at taking care of them, and a service contract may be parents’ best way to protect their investment,” Meenan said. “However, parents should be prepared with the right questions to ask when it comes to protecting their family’s laptops, cell phones, printers and other essential electronics.”

The National Retail Federation conducted a survey in 2012 about parents’ predicted back-to-school shopping expenses. The survey found that six in 10 parents would invest in some kind of electronic. Also, parents estimated they would be spending $217.88 on electronics. These expensive items can have high repair rates.

According to Consumer Reports, laptop computers are among the most service-prone consumer purchases – about one in three laptops and desktops require repair within four years. With repairs sometimes costing more than replacement, extended warranties provide an alternative to throwing the product out and spending money out-of-pocket for a replacement.

“We hope these cards will help people be smarter consumers and better shoppers,” said Tim Meenan, SCIC Executive Director. “We designed this tool with consumers in mind, to help customers make informed choices to protect their valued purchases.”

The card lists seven questions about the length of the warranty, what it covers and what cancellation and refund rights a consumer has. The answers to these questions will help the consumer decide whether a particular extended warranty is a wise investment.

SCIC’s goal is to educate consumers so they can avoid the pitfalls that can arise from buying a service contract without understanding it. The pocket guide can help ensure that consumers are knowledgeable about common questions concerning extended warranties.

Visit www.go-scic.com to download a pocket buying card or to find out more information about extended warranties.

The Service Contract Industry Council is a national trade association whose member companies collectively offer approximately 80 percent of the service contracts sold in the U.S. for home, auto and consumer goods. The SCIC educates consumers about service contracts, encourages its members to pursue high standards of customer satisfaction, and has developed and promoted model legislation to regulate the industry with standards designed to protect the consumer and the industry.

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Public policy consultant, researcher, and writer with substantial legislative, political, and private-sector experience. Extensive experience conducting public opinion research using scientific survey methodology, including experimental design. Utilizes academic research methodology and on-the-ground training to collect, analyze, and strategically present data. Previously served as senior staff on two statewide gubernatorial campaigns in Florida, as a deputy policy chief to one governor, as legislative staff in both the Florida House and Senate, and as Director of Health Care Policy for the Florida Medical Association.

Has been published in both academic and mainstream media outlets, co-authored a book on ‘The New Science of Momentum’ as applied to politics, business, military, and sports, and authors Substack on the intersection of policy and public opinion. Serves as full-time teaching faculty at Florida State University, and as president of the Tallahassee Jewish Federation. . Earned her doctoral degree in political science at Florida State University and her bachelor’s degree at New College of Florida in Sarasota.

 

Karen Cyphers, PhD

Partner and Chief Research Officer