With more than 20 million residents and 100 million annual visitors, Florida is often considered a bellwether for the United States. And while thousands of stories emerge from the Sunshine State’s newsrooms each day, only a lucky few rise to the top as Florida’s favorites. So what news stories do Floridians really care about? And […]
Most Florida voters say they feel better off than five years ago and trust local government more than any other level of government, a recent survey reveals. Though far from a majority, more voters surveyed offered up legalizing marijuana than any other issue as the top action they’d like to see the Legislature take. Those […]
When it comes to email inboxes, there are three types of people in this world: those with a notification bubble filled with a larger-than-life number, those with pristinely kept files and folders, and those (like me) who constantly teeter on the edge of either spotless organization or utter chaos. Eleven years ago, productivity expert Marsha […]
What news stories do Floridians really care about these days? To address this burning question, we’ve kicked off a new series called, “What’s Trending in Florida News?” Each week, our digital media gurus will be rounding up the most viral Florida news, helping you to stay up-to-date on the stories that matter … according to […]
With 2018 underway, the Sachs Media Group team recognizes the value of reflecting on last year’s challenges, successes, and (most importantly) lessons about where the world of marketing is headed. Taking what we learned from the year just ended, our communications pros offer some insightful marketing predictions: Graphic Design In the digital space, we are […]
Yep… You heard that right. You can now follow hashtags on Instagram. #ItsBeenALongTimeComing As a blogger, I focus a lot of my efforts on Instagram, leveraging it to promote new content and interact with my readers. In my view, it’s the one social media platform that has truly mastered the art of the hashtag. Unlike […]
Those of us over age 35 have almost surely thought: “Thank goodness there was no social media when I was ___ ( fill in your age)” … but probably not for the reasons I’m concerned with today. Sure, we didn’t have to live in fear of being tagged in compromising pictures. We didn’t have to […]
Sachs Media Group (SMG) today named five key executives as new partners, deepening the firm’s ability to serve its clients now and well into the future. Ron Sachs, Founder and CEO, and partner and President Michelle Ubben, said the partner additions will ensure that the 22-year-old company — consistently ranked among Florida’s and the nation’s […]
While 2017 was filled with so much uncertainty, there’s one thing we could really depend on: Floridians would generate some of the whackiest news stories of this (and every) year. Rest assured, “Florida Man” and his ever-dependable counterpart “Florida Woman” didn’t let us down. Sachs Media Group has compiled our list of the year’s top […]
On the year’s most chaotic shopping days, crafting a plan and making sure your ducks are in a row can make or break the turnout of your Black Friday and Cyber Monday efforts. Let these six tips be your guide to a successful weekend of holiday spending. 1. Start Early And not just the morning […]
Tackling the toughest communications challenges isn’t the only way Sachs Media Group rhinos spend their time. In celebration of National Take a Hike Day, the SMG team wants to share its favorite hiking trails from across the globe! Mt. Princeton Trail — Nathrop, CO Last summer, SMG colleague Drew Piers and his wife Becca hiked 14,000+ […]
When life hands me lemons, I’ll admit, there are times I’d rather squeeze the juice in someone’s eye than make lemonade. As satisfying as that may sound, knowing how to bring positive thoughts to a negative situation, and to life in general, will definitely bring you more long-term happiness. So, since October is National Positive […]
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