We love what we do and we always have loved the cutting edge style and fun of “Mad Men.” Sachs Media wanted to observe the end of the “Mad Men” series — its final 7 episodes — by producing an edgy cool mini series of spots that would both pay homage to “Mad Men” as the best, stylish series ever about the earlier days of our industry and also to promote our Sachs Media. What we’ve done achieved both, with a tribute to old products and services — but a climactic focus on our pronounced ability to layer-in a modern mix/integrated set of tactics and strategies to help clients ‘breakthrough’ the clutter with their issue, idea, product or service.
We collaborated with a great friend, Gary Yordon, of the Zachary Group, and Evolution Media, to conceive and produce this series of three spots that delivers exactly what we wanted.