Public Relations

Worldcom Network Provided a Sense of Community During Pandemic

When we look back on 2020, one of the many lessons we will draw from this difficult and challenging year is a profound one – the deeply human need for community.  Deprived of our normal quality of life and driven into isolation by the pandemic, we made do and found community through virtual means but …

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FAIR Foundation Announces Installation of Board of Directors

The FAIR Foundation (the Foundation), a leading Florida-based consumer advocacy group and champion for creating safer, stronger and more resilient communities through consumer education and empowerment, recently announced the installation of its Board of Directors. On May 1, 2018, the Foundation held a meeting during its Annual Industry Conference in Tampa, FL to install its …

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Panel Discussion: Talking Communications in Associations

Communicating effectively is a combination of art and science – well, maybe more art than science. Sometimes it’s important to communicate regularly at the various stages of an important issue. Other times, the best kind of communicating an association can do is to keep quiet. That last point – counterintuitive, but absolutely correct – was …

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Good Journalism Illuminates Florida's Legislative, Political Process

In this last week of Florida’s 2018 legislative session, people in every part of the process are exhausted – elected officials, their staff, lobbyists and the clients whose issues they are working. The fortunes or misfortunes of most issues and their respective warring sides are at the point of either winning – rarely – or …

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Seven Fun Facts You Might Not Know About Sonny’s BBQ

It’s great to be at the Sonny’s BBQ annual convention at the Sawgrass Marriott in Ponte Vedra Beach. We’re joining the pros from Sonny’s BBQHQ and terrific franchisees from around the South as they celebrate 49 years of BBQ domination and position this inspirational brand for future success. On the day that Amazon disrupted the …

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Why Smart Business Leaders Are Rethinking Their Communications and Marketing Budgets

As one fiscal year ends and another begins, we turn our collective attention to that thrilling operational exercise known as budget planning. Whether it’s your first or tenth time planning a communications and marketing budget, you will likely have tons of questions on how to supercharge your outcomes in the upcoming year, like… How much …

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