Public Relations

How to Keep Control During a Q-and-A Session

By Lisa Garcia and Jenna Sarkissian Often times our clients are involved in interviews with media or faced with open Q-and-A’s during public events. Even with the best preparation, talking points, and plans, a question can be presented that throws the interviewee off track. A key way to keep control of the interview is to …

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Dealing With a Cyberattack? It’s More Than Just Rebooting

While everyone’s hearts may be focused on Valentine’s Day this week, we would also do well to have our minds considering another, less noticed occasion – today is National Safer Internet Day. One of the greatest challenges in public relations work is helping a client through a crisis. Literally everything can be at stake – …

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Top 10 ‘Must Do’ Action Steps in Crisis Management

Life is filled with unexpected bad surprises in the form of crises — and it’s important to count on the likelihood they will occur. But, few are properly prepared to handle those dire situations. Whether it’s a corporation, government entity, non-profit or individual, preparing for crisis includes having a plan that involves candor, control, cooperation …

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