Crisis

10 Communications Tips to Break Through the Coronavirus Crisis

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During this unprecedented time, communication is more important than ever. That’s why we’re sharing 10 helpful tips for consistent, compassionate, and clear communications that will help you break through the coronavirus crisis. 1. Stay Strong This is an unprecedented crisis that will challenge every organization. But it also provides an opportunity to show strength through …

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SORRY wood word on compressed or corkboard with human's finger at Y letter.

The Art of the Apology

Crisis, Thought Leadership / By

This article was originally published in O’Dwyer’s Magazine’s Jan. 2020 Issue – O’Dwyer’s Guide to Crisis Communications. An overview of celebrities, CEOs and others who’ve attempted to apologize and gotten it wrong shows that when it comes to crisis management, the wrong response can often create a crisis after the crisis. Elton John’s 1976 song …

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Dealing With a Cyberattack? It’s More Than Just Rebooting

Crisis, Crisis Planning, Public Relations / By

While everyone’s hearts may be focused on Valentine’s Day this week, we would also do well to have our minds considering another, less noticed occasion – today is National Safer Internet Day. One of the greatest challenges in public relations work is helping a client through a crisis. Literally everything can be at stake – …

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Your Lawyer Wants You To Say “No Comment.” Say This Instead. 

Crisis, Media and Crisis Training, Media Training, Public Relations / By

A cardinal rule of effective public relations is to never, ever say “No comment.” Even if you don’t have all the facts or you’re being dragged away in handcuffs or a hostile film crew is banging down your door, say something or people will conclude you’re guilty. And while your lawyer may strongly advocate for …

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Writing a Crisis Communication Plan in 5 Minutes or Less

Crisis, Crisis Planning, Public Relations / By

The worst happens. A fiscal or physical crisis befalls your organization. A trusted, longtime bookkeeper embezzles money. An accident at your plant claims lives and calls into question your safety protocols. A television news reporter is at your door demanding an on-camera interview. You need to act – now. No time to make a plan, …

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Ron Sachs on Managing a Crisis, Technology, Getting Your Dream Job

Crisis / By

CEO Ron Sachs shared his insights at the University of Florida’s Executive Communications Summit on October 26, 2015. Here are several Ron-isms that stood out to the audience: On Public Relations “I love public relations, and I consider it the private practice of journalism that can have a higher purpose.” —@RonSachsFla #UFExecCom — Ryan Baum (@RyanBaum) …

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How Social Media is Elevating Airline Crisis Communication

Crisis, Digital, Social Media / By

For nearly a week, the world has turned its quizzical gaze toward the Far East skies and surf. Malaysia Airlines flight MH370 vanished en route to Beijing from Kuala Lumpur on Saturday, March 8, with 227 passengers and 12 crew on-board, and the investigation into what happened has yielded many more questions than answers. Malaysia …

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Top 10 ‘Must Do’ Action Steps in Crisis Management

Crisis, Public Relations / By

Life is filled with unexpected bad surprises in the form of crises — and it’s important to count on the likelihood they will occur. But, few are properly prepared to handle those dire situations. Whether it’s a corporation, government entity, non-profit or individual, preparing for crisis includes having a plan that involves candor, control, cooperation …

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